Podcast guest appearances are an incredibly underutilized, yet powerful channel for lead generation. In the past year, I have been on a few dozen podcasts. Not because I like the …
Andy Cabasso
Podcasts and marketing. They seem like two unlikely bedfellows, don’t they? Podcasts are all about slowing down, paying close attention, and engaging with something deeply. Marketing feels more frantic – …
Grace Lau
Running a podcast is hard work, especially if you’re a one-person operation. It’s only natural to wonder — do podcasts make money? Yes! Many creators have found that podcasts are …
Dennis
Are you wondering whether to promote a podcast with Audiograms? Looking for more advice on how to do it? Sharing your episodes is a key part of podcast promotion. But …
Dennis
Podcast reviews are genuine opinions from past listeners. New listeners rely on them to decide whether your show is worth their time. They give your podcast social proof and credibility, …
Rana
Are you planning to make merchandise for your podcast? Looking for advice on how to use merch to grow your show? If you listen to a lot of podcasters (and …
Dennis
Every podcast needs marketing. While Apple Podcasts and Spotify might be great distribution channels for your show, you have no control over these apps or what they choose to promote. …
Craig Hewitt
Like most podcasters, you aren’t satisfied just making podcast episodes. You want people to hear them as well! So once you’ve released a few episodes (at least three), it’s time …
Dennis
If you’ve ever looked into ramping up your podcast marketing efforts, you’ve probably heard of the term search engine optimization, or SEO. Search engine optimization is an area of digital …
Craig Hewitt