Stitcher is another large podcasting directory that works as a search engine and a mobile app. It’s a popular choice among Android listeners and submitting your podcast to Stitcher helps you reach listeners who are not using Apple products.
Start by logging into Stitcher and creating a new account. It will ask you to fill in information about yourself, including your name, email address, and home address. The reason it asks for your home address is because it has an affiliate program that requires a home address. Once you fill in the fields and agree to the terms, it will take you to the page where you submit your feed.
Enter in the name of the show and the RSS feed URL and choose a category for your show. The form asks you to choose how many listeners the show has, and for a new show you should probably choose the 0-100 option. There are also fields that allow you to fill in your social media information and choose keywords related to your podcast. Choose your keywords strategically.
Once you’ve filled in all the information, just submit your podcast and Stitcher will notify you by email once it’s been approved. Stitcher usually approves podcasts in the same day, which is important to consider if you’re trying to coordinate your launch date between Stitcher and Apple.
Takeaways From this Lesson:
- Stitcher can help you reach listeners who are using Android products
- Choose your categories and keywords based on what words and categories you expect your listeners to search for
- Stitcher typically approves new podcasts within the same day