Measure What Matters
Podcast Analytics can be tough to understand and for some, it misses the mark in terms of attributing listeners to our shows.
With any form of content, one important thing is accurately measuring how your audience is connecting with your message.
Grow Your Audience with the Right Analytics
In order to make smart decisions, you need access to the best information. Building an audience and growing your show require clear data.
Instead of reviewing your data across multiple platforms, Castos puts everything in one simple place. It’s now easier than ever before to access a full snapshot of an episode in one look.
What can Castos Analytics show you?
Castos Analytics offers a plethora of statistics about your podcasts that will help you to learn more about your audience.
- Review the total listens/downloads per podcast and per episode. Filter by each individual podcast and select custom date ranges. Use this to give your audience what they want and attract sponsors with your best content.
- Learn the total subscribers per podcast. This is a proprietary calculation that’s unique to Castos. Learn how many people receive automatic updates for each episode.
- Learn the browsers and apps your listeners use. Do they use your podcast website? A specific listening app? Which platform demands more of your attention?
- Learn which devices your listeners use. Custom tailor your messaging to fit your audience and find unique partnership opportunities.
- Discover where your audience is located. You could organize local meetups for your podcast community and explore ways to reach your audience directly in their market.
Which plans offer analytics?
Our Essentials and Growth plans offer listener analytics. Our Pro and Premium plans offer advanced analytics. See our pricing.
Find Where the Growth Opportunities are Hiding
Understanding your podcasts’ performance is essential, which is why accurate analytics are so important. Join Castos to learn as much as you can about your listener. Every insight and nugget of wisdom will help you grow your show.
Dive Into Castos AnalyticsYour Castos Analytics dashboard
In Castos there are a plethora of statistics about your podcast that will allow you to learn more about your audience.
Total Listens by Podcast
Filter by each individual podcast
Select custom date ranges
See your best performing episodes
So you can give your audience more of what they want
Attract sponsors with your best content
Learn which browsers and apps your audiences listen on
Mobile vs. Desktop
Apps vs. Browsers
Great looking analytics reports
Send tailored updates to your sponsors
Share your show’s success on social media or with partners
Find your true fans
Castos’ proprietary “Follower” metric
Shows who your most loyal listeners are
See what type of device your listeners use
Custom tailor your messaging to fit your audience
Find unique partnership opportunities
Find out where your audience is located
Organize local meetups for your podcast community
Explore ways to reach your audience directly in their market
