Podcast Promotion

Podcast guest appearances are an incredibly underutilized, yet powerful channel for lead generation. In the past year, I have been on a few dozen podcasts. Not because I like the …

Podcasts and marketing. They seem like two unlikely bedfellows, don’t they? Podcasts are all about slowing down, paying close attention, and engaging with something deeply. Marketing feels more frantic – …

Are you wondering whether to promote a podcast with Audiograms? Looking for more advice on how to do it? Sharing your episodes is a key part of podcast promotion. But …

Podcast reviews are genuine opinions from past listeners. New listeners rely on them to decide whether your show is worth their time. They give your podcast social proof and credibility, …

Are you planning to make merchandise for your podcast? Looking for advice on how to use merch to grow your show? If you listen to a lot of podcasters (and …

Marketing your podcast doesn’t just mean finding new listeners. It also means keeping your existing listeners aware of your new content and engaged with your brand. When it comes to …

Podcasts have rapidly become one of the most popular types of media. From 2017 to 2020, the number of podcast listeners in America grew by 15%. As of 2021, 41% …

Are you planning to start a podcast for your brand? Wondering what goes into producing an amazing podcast episode? This guide will show you exactly how to produce a podcast …

If you’ve ever looked into ramping up your podcast marketing efforts, you’ve probably heard of the term search engine optimization, or SEO. Search engine optimization is an area of digital …