Audience

Grow your podcast through creating incredible content your listeners are looking for, and promoting your content like never before.

Recent Episodes

Marketing your podcast among 2 million available shows

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Marketing your podcast among 2 million available shows
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2020 brought explosive growth to podcasting, but how can you stand out OR at the very least, build a structure around marketing your show? Recording & publishing a podcast is merely the first step. It is all the things you do around the show which will help it achieve its potential. Today’s episode is almost … Read more

Improving the podcast creator experience at Castos

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Improving the podcast creator experience at Castos
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We’re excited to have Kim McCaffery join Castos as our Customer Experience Manager. Matt and Kim join the podcast to talk about her role in servicing Castos podcast hosting customers, leading them to publish successful shows. Kim has a deep passion for supporting users needing to use software to reach their goals. As much as … Read more

Monetizing a restaurant podcast during a pandemic

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Monetizing a restaurant podcast during a pandemic
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In this creator’s spotlight episode, Matt talks with Chip Klose of the Restaurant Strategy podcast. Today’s topics are all about audience and monetization. Matt and Chip talk about Chip’s incredible achievement at creating over a hundred episodes and the lessons he has learned from that success. Chip also goes over what it means to be … Read more

Social Audio: Clubhouse vs Twitter Spaces

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Social Audio: Clubhouse vs Twitter Spaces
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In this episode, Matt and Craig talk about using audio on different platforms. With the introduction of Clubhouse (an invite-only platform where users are able to have casual, drop-in audio-only conversations with one another), social audio is on the rise. But what is social audio? Will it replace podcasting? Will your podcast have to compete … Read more

Becoming a talk show host w/ Kerry Gorgone

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Becoming a talk show host w/ Kerry Gorgone
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In this episode, Matt talks with talk show host Kerry Gorgone. Seasoned podcasters and newbie podcasters can learn a lot from our conversation which spans topics that range from Clowns Without Borders to avoiding podcast burnout. Today, Kerry lets us in on a plethora of lessons she has learned from the podcasting industry. She also … Read more

Should you use YouTube for your podcast?

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Should you use YouTube for your podcast?
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In this episode, Matt talks about whether or not you should utilize the YouTube platform for your podcast. He lists and explains a number of reasons why YouTube is great for interaction with your current listeners, and will help attract new listeners. He also covers a couple of reasons why some people prefer not to … Read more

Castos Creator’s Spotlight: Crimes Against Folk

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Castos Creator’s Spotlight: Crimes Against Folk
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In this episode, Matt talks with Ed and Ashley from Crimes Against Folk. The wonderful episode has a ton of takeaways including finding and publishing your passion to the world, focusing on what’s really important first, and even finding sponsorship. In addition to a great conversation, today’s edition of Castos Creator’s Spotlight talks with Ed … Read more

Complementing a Live Event with Podcasting with Ed Freyfogle

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Complementing a Live Event with Podcasting with Ed Freyfogle
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In this episode, Craig talks with Ed Freyfogle about his live event (Geomob) and the podcast that goes with it. With fifty episodes under his belt, Ed has a lot of great information to share about how he organizes interviews, records episodes, tips for new podcasters, and on the topic of podcasting as a business-related … Read more

Deep Dive Into Podcast Advertising with Bryan Barletta

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Deep Dive Into Podcast Advertising with Bryan Barletta
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In this episode, Craig talks with Bryan Barletta from Sounds Profitable about advertising in podcasting. Sounds Profitable is a free, weekly newsletter about adtech in podcasting. Advertising can be such an intimidating process. Where do you start? Who do you talk to? Where do you go? What connections and relationships should you be building? Bryan … Read more

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