Whether you’re a podcaster or a Youtuber, you’re always looking for clever ways to monetize your audience. After all, there’s a limit to the number of ads you can sell.
A great way to provide value to your audience and create revenue for yourself is to sell digital products. In this article, we will explore dozens of digital product ideas that you should consider selling to your audience.
Tip
Looking for more ways to monetize your podcast? Check out our podcast monetization guide.
Why Sell Digital Products?
Here are some key reasons why you should consider selling digital products.
Low Overhead Costs
Unlike physical products, digital products don’t require inventory management, storage, or shipping. Once created, they can be sold an infinite number of times without incurring additional production costs.
Global Reach
Digital products can be sold to anyone with internet access, allowing you to reach a global audience without the limitations of geographical boundaries.
Scalability
With digital products, it’s easier to scale a business. Since the product can be duplicated and distributed without significant costs, you can serve an increasing number of customers without the need for proportional increases in costs or resources.
Passive Income
Once a digital product is created and the sales process is automated, it can generate income with minimal ongoing effort. Everyone loves passive income streams.
Instant Delivery
Digital products can be delivered instantly to customers, providing immediate gratification and reducing the wait times associated with shipping physical products.
Customization and Flexibility
Digital products can be easily updated and customized. You can quickly respond to market demands, customer feedback, or technological advancements by making changes to your digital offerings.
Direct Customer Relationships
You can often establish a more direct relationship with their customers, gathering valuable feedback and usage data to improve existing products or develop new ones.
Education Digital Product Ideas
People love to buy content that helps them learn. They see it as an investment in themselves. Here are some educational digital product ideas that are easy to sell:
1. Ebooks
Ebooks resonate with readers due to their convenience and accessibility. They allow users to download and delve into their content immediately, anywhere, and on any device. If you know your topic well, writing an ebook shouldn’t take very long. If you already have some blog content, you may already have enough content to publish an ebook.
Example: Gluten Free on a Budget
2. Tutorials and Guides
Tutorials and guides empower individuals by providing step-by-step instructions to master new skills or complete specific tasks. Whether it’s fixing a leaky faucet or learning a new software, these resources demystify complex processes. Their practicality and direct applicability in real-life scenarios make them highly valued digital products.
Example: Four Ways to Draw Baby Yoda
Here are a few ideas for tutorials and guides:
- Parenting guides
- Travel guides
- Weight loss guides
- Wedding planning guides
- Investment strategy guides
- Gardening plans
- Personal finance guides
- Pet care guides
- Hair and makeup tutorials
- Meal-prep plans
- Workout plans
3. Recipes/Meal Plans
Recipes and meal plans cater to people who love home cooking and healthy eating. They provide a structured approach to meal preparation, making it easier for individuals to follow dietary preferences or restrictions, save time, and enjoy a variety of dishes.
Example: Paleo Meal Plans
4. Email Courses
Email courses offer a convenient, bite-sized approach to learning, allowing subscribers to absorb information at their own pace. This format is popular for its flexibility, personalized content delivery, and the ability to integrate learning into daily routines.
Example: Fight Your Food Waste
5. Workshops
Workshops engage participants through interactive, hands-on experiences, fostering a deeper understanding of the subject matter. This appeal lies in the real-time feedback, communal learning environment, and the opportunity to apply new skills immediately.
Example: Simple Systems
6. Online Courses
Online courses provide accessible, comprehensive learning opportunities across various subjects, appealing to those seeking to enhance their knowledge or skills from anywhere, at any time, and often at their own pace, making education more flexible and inclusive.
Example: Piano Picnic
7. Paid Newsletter
A paid newsletter offers exclusive, curated content, targeting niche audiences who value expert insights, in-depth analysis, or unique perspectives. Subscribers are willing to pay for this premium content because they appreciate the direct, personalized connection with the creator.
Example: Secret Money Newsletter
8. Membership Site
Membership sites create a sense of community and exclusivity, offering members access to specialized content, resources, and interactions not available to the general public. This model builds loyalty and engagement by providing continuous value and fostering a shared identity among members.
Example: Art for Kids Hub
9. Webinars
Webinars offer an interactive platform for learning and engagement, allowing experts to share knowledge and connect with audiences globally, making them a popular choice for those seeking to expand their skills or explore new topics in an accessible format.
Example: Understanding Federal Vacancies
10. Transcripts of Interviews
Transcripts of expert interviews provide valuable insights and knowledge in a text format, making it easier for readers to digest, reference, and return to specific information, appealing to those who prefer reading over audio or video content.
Design Digital Product Ideas
People love design products because it’s like buying shortcuts. With your template, all they have to do is make minor changes so it fits their needs. Here are some common digital product ideas that designers and nondesigners would buy.
11. PDF Templates
PDF templates streamline document creation, offering a professional structure that users can easily customize. They provide a consistent, efficient way to produce reports, forms, or brochures, saving time and ensuring quality in various applications.
Example: A Self Guru Legal Bundles
12. Digital Templates
Digital templates serve as a versatile foundation for creating a wide range of content, from presentations to social media posts. They offer users a head start with pre-designed layouts, facilitating creativity and efficiency in digital content creation.
Example: Instagram Reel Templates
Here are some ideas for digital templates:
- Home management checklists
- Activity sheets for kids
- Daily planners
- Powerpoint presentations
- Resume templates
- Digital invitations
- Coloring sheets
- Wallpapers
- Posters
- Infographics
- Business card templates
- Presentation templates
13. Artwork/Prints
Artwork and prints allow artists to share their creations widely, offering buyers a piece of personal expression or aesthetic pleasure. These items enable individuals to decorate spaces uniquely or own art they resonate with, even on a budget.
Example: Printable Photographs
14. Patterns
Patterns provide a versatile design element that can be applied across various mediums, from textiles to digital backgrounds. They offer aesthetic appeal and consistency, enabling creators and consumers to enhance visual projects or products with repetitive, engaging designs.
Example: Pretty Pin Tuck Dress Pattern
15. Printables
Printables offer convenient, ready-to-use designs or templates for various purposes, such as planners, educational materials, or decorations. They provide a quick and easy solution for users looking to organize, decorate, or enhance their projects with a personal touch.
Example: Wellness Planner Printable
16. Fonts and Icons
Fonts and icons play crucial roles in visual communication, offering diverse styles for expressive typography and intuitive symbol design. They enhance readability, establish brand identity, and improve user interface across digital and print media.
Example: Line Icons
17. Design Assets
In many cases, a person just needs a simple design asset that they can use to complete their own design. For instance, buying a Photoshop Action or an Illustrator brush can save them a lot of time. Here are some examples.
- Procreate brushes
- Illustrator brushes
- Vector graphics
- 3D graphics for augmented reality
- Premade color palettes
- Logos or brand names
- Website elements
- Backdrops for video chats
Recordings Digital Product Ideas
People buy audio recordings to add depth and diversity to their content. Here are some audio digital product ideas you could explore:
18. Audio Recordings
Audio recordings resonate with users due to their convenience and accessibility, allowing consumption while multitasking. They cater to auditory learners and provide a personal touch, often creating a more intimate connection between the creator and the audience.
Example: Complete Guide of Russian-English Similar Words
19. Original Music
Original music offers a unique auditory experience, enabling creators to express their individuality and connect with audiences on an emotional level. Fans appreciate the innovation and personal storytelling that come with original compositions, often forming a deep, loyal following.
Example: Throw the Fight
20. Coaching Sessions
Coaching sessions provide personalized guidance, helping individuals achieve specific goals or overcome challenges. The appeal lies in the tailored support, accountability, and expertise offered, fostering personal growth and enabling clients to unlock their full potential.
Example: Sessions with Janet Lansbury
Licensed Digital Product Ideas
Licensed assets are some of the best digital product ideas. You can sell them over and over without any extra work. Just make sure you have the rights to sell them!
21. Stock Photos
Stock photos provide readily available, diverse visual content, assisting creators in illustrating their projects or ideas without the need for custom shoots. Their accessibility and variety cater to a wide range of uses, from marketing to educational materials.
Example: Kayla Marie Butler Stock Photos
22. Stock Videos
Stock videos offer a cost-effective, time-saving solution for creators needing high-quality visuals without the resources for custom footage. They provide a vast array of choices for enhancing projects, from marketing materials to multimedia presentations.
Example: Elle Drouin Stock Videos
23. Sound Effects
Sound effects enhance multimedia projects by adding depth and realism, making them more immersive and engaging. Creators value the ability to convey emotions or context through sound, elevating the audience’s experience in films, games, and other digital content.
Sound effects is a big category that can include:
- Instrumental recordings
- Beats
- Ringtones
- Voiceovers
- Meditation audio
- Samples
- Jingles
- Stock music
Example: Ean Leppin Voiceovers
Service Digital Product Ideas
If you provide a professional service, consider packaging it into a digital product that you can sell repeatedly.
24. Consulting or Coaching
Consulting or coaching services offer expertise and personalized advice, helping clients navigate specific challenges or achieve goals. This individualized approach is valued for its potential to deliver targeted, impactful solutions and foster professional or personal development.
Example: 1:1 Furniture Refinishing Coaching
25. Web Design
Web design combines aesthetics with functionality, creating user-friendly and visually appealing websites. It’s crucial for establishing an online presence, enhancing user experience, and supporting a brand’s identity, making it essential in today’s digital landscape.
Example: Blume and Spark Squarespace and WordPress Design
26. Resume Services
Resume services offer a personalized approach, providing your audience with a competitive edge in the job market. These services help clients articulate their skills and experiences compellingly, ensuring their applications stand out. For creators, offering resume services can tap into a constant demand, as professionals seek to advance or change their careers.
Example: Paulee Resume Services
27. Swipe Files
Swipe files, curated collections of tested marketing materials, copywriting samples, or design elements, serve as a treasure trove of inspiration and a practical resource for creators and entrepreneurs. This utility and time-saving aspect make swipe files a favored digital product, especially among those looking to streamline their workflow and enhance their output’s effectiveness.
Example: 210 Successful Sales Pages
Technology Digital Product Ideas
If you have tech skills, you can make a lot of money with digital products. Here are some digital product ideas for anyone with development skills.
28. Website Themes
Website themes provide a foundation for creating visually appealing and cohesive websites without starting from scratch. They offer versatility and customization, allowing users to tailor their online presence to fit their brand or personal style efficiently.
Example: Ella Web Squarespace Themes
29. Website Plugins/Extensions
Website plugins/extensions enhance functionality, allowing users to add specific features to their sites effortlessly. This customization improves user experience, optimizes performance, and addresses unique needs, making websites more effective and user-friendly.
Example: Elementor
30. Apps and Software
Apps and software cater to an array of needs, offering solutions that simplify tasks, enhance productivity, or provide entertainment. Their popularity stems from the convenience and innovation they bring, constantly evolving to address user demands and technological advancements.
31. Video Games
Video games captivate audiences with their immersive worlds and interactive storytelling, offering players a unique form of entertainment where they can explore, conquer challenges, and experience stories in a way that’s actively engaging rather than passive.
32. Browser Plugins
Browser plugins enhance user experience by adding customized functionalities to web browsers, addressing specific needs or interests, and streamlining online activities, making them highly sought-after for their ability to tailor the internet experience to individual preferences.
33. Code Snippets
Code snippets provide quick, reusable solutions to common programming problems, saving developers time and effort, which is particularly appealing for those looking to streamline their coding process and focus on more complex aspects of their projects.
34. Integrations
Integrations link different software tools and platforms, enabling them to work seamlessly together, thus enhancing productivity and creating a more cohesive digital workflow. This is particularly beneficial for users looking to optimize their technology stack.
Your Digital Product Ideas
Do you sell something unique that we didn’t cover in this list of digital product ideas? Let us know in the comments!
