Submitting a podcast to Spotify is a key step along the road to your its launch date. Listing your show across the major podcast directories is an essential piece of growing an audience so set yourself up for successful by submitting your show to the big names first.
Spotify is a huge platform for streaming music but in 2019 made influential platform updates to appeal to podcasters and their listeners. Edison Research reports 43% of monthly podcast listeners consumed episodes on Spotify. To capitalize on users discovering your show, first you need to have a live listing.
Ahead, we have a step by step guide on how to submit a podcast to Spotify. You’ll learn about the platform’s specific requirements and follow along with screenshots for the exact submission process. Let’s get to it.
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How To Submit A Podcast To Spotify
Most podcast directories follow a similar submission process and Spotify isn’t any different. The basic process is signing up for an account, submitting your RSS feed to the service, then waiting for their approval.
To help you navigate Spotify’s specific protocol, we have a checklist of requirements your podcast must meet before submission. Then follow along with our seven step guide with screenshots to officially submit a podcast to Spotify
1. Verify your podcast meets Spotify’s requirements
Before you go through the steps of submitting your show, make sure it meets Spotify’s requirements. Use our checklist below to double check your podcast’s settings:
- MP3 audio files need to have bitrates between 96 and 320 kbps
- Cover art must be a square ratio (1:1) and be in a PNG, JPEG, or TIFF formats at the highest resolution possible
- The RSS feed has a title, cover art image, and relevant details for at least 1 episode
- Episode titles shouldn’t exceed 20 characters to avoid ‘…’ truncation within Spotify’s platform
- Special characters must be HTML coded within podcast titles and descriptions. For example, “News & Politics” should be written as “News & Politics”. (A note: Spotify doesn’t allow for other HTML tags like <bold>. These tags will be removed for your descriptions before publication.)
- Episode length can’t exceed 200MB
2. Create a Spotify account
Next, go to Spotify For Podcasters and either log into your current Spotify account or create a new one.
3. Agree to the Terms & Conditions
The next screen is where you’ll start setting up your podcast’s listing. To begin, hit the “Get Started” button which will bring you to Spotify’s Terms & Conditions page. Read through the fine print, add your full name, and agree to the Terms & Conditions. Then hit “Continue”.
4. Enter your RSS feed link
Head over to your podcast hosting service and find your RSS feed link. Then add the link to Spotify and hit “Next”. If you enter your RSS feed link incorrectly, you’ll receive an error message prompting you enter the correct link.
5. Verify you own the podcast
On the next screen, Spotify will verify you own the podcast content you’re submitting. Spotify will send an eight digit code to the email address associated with the RSS feed. This email address is likely the one you used to sign up for your podcast hosting service.
Find the verification email in your inbox, then enter the unique code on Spotify. You have an hour to retrieve the code to verify your podcast. If you miss the window, you can always send yourself another unique 8-digit code.
After verifying you own the podcast, hit “Next”.
6. Enter details about your podcast
Next, enter a few details about your podcast including in which country your podcast is made, its primary language, your podcast hosting provider’s name, and the podcast’s primary category.
After choosing a primary category, you’re then able to elect three sub-categories. Spotify also allows you to choose 2 more overall categories with their own sub-categories. If your podcast spans a wide range of topics, it’s worth adding additional category fields. This way your show will appear in more relevant places as Spotify users use the platform to discover new podcasts.
After completing each field, hit “Next”.
7. Review and submit your podcast
On the last screen, you have a chance to review all of the information you submitted. Take care in going over the details as you can’t edit this once you hit submit.
When you’re sure everything looks OK, hit “Submit”. After you hit this button, Spotify has officially received your podcast! It typically takes a few hours for their team to review the information and set your podcast’s listing live. Your show will show up in the platform shortly thereafter.
Submit Your Podcast To Spotify With Castos
We understand the importance of listing your show across every podcast directory at Castos. So we’ve made it extremely easy for you to submit a podcast to Spotify in just a few clicks. Below is our three step guide with screenshots on how to set up your listing.
1. Log into your Castos account and click “Integrations”
First, log into your Castos account and hover over your username in the top right corner of the page. Inside the dropdown menu, hit “Integrations”.
If you use Seriously Simple Podcasting and manage your show from WordPress, you’ll need to sync your Castos dashboard with the plugin first. Implement the one-time sync using following our instructions here.
2. Choose “Spotify” integration
On the Integrations page, choose Spotify.
3. Submit your podcast
On the following screen, hit “Submit to Spotify”. Castos will automatically send your show’s information to Spotify for review. Once the podcast is approved by Spotify, it will appear on their platform with all of your show’s details.
And that’s it, you’ve officially submitted your podcast to Spotify in just three clicks.
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