YouTube viewers watched over 700 million hours of podcasts per month on their TV screens in a single month in 2025. That number has only grown since. And yet, NPR, one of the biggest podcast publishers on the planet, averages just 179 views per YouTube episode. Something doesn't add up. The gap between those two ... Read more
When it’s time to launch your podcast, one of the first things you think about is how to get your podcast live in directories like Apple Podcasts. Apple Podcasts is where mass adoption of podcasting all started, originally dating back to June 2005. And sometimes, understanding what an RSS feed is, logging into Apple Podcasts ... Read more
Want to know how to submit a podcast to Spotify? Listing your show across the major podcast directories is an essential piece of growing an audience, so it’s important to know how to submit a podcast to Spotify when you’re ready to launch your show. Spotify is a huge platform for streaming music, but in ... Read more
iOS 17 is coming out soon and it includes one change that podcasters will enjoy: episode artwork.
Podcasts are an increasingly popular way to consume content. As of 2021, there were 120 million podcast listeners. That number is expected to surpass 160 million in 2023 and increase around 20 million each year. A 2022 survey found that 62% of US consumers listen to audio podcasts, up from 57% in the previous year. ... Read more
Like most podcasters, you aren’t satisfied just making podcast episodes. You want people to hear them as well! So once you’ve released a few episodes (at least three), it’s time to consider podcast syndication. That is, you need to think about how you’ll distribute your show. Podcast syndication can mean a lot of things, but ... Read more
If you explore the websites of the most popular podcasts in the world, you’ll notice many of them are part of podcast networks. But what does this mean? Are podcast networks necessary? Should you join one right away? If you’re thinking about joining a network, it’s important to understand how they work, what benefits they ... Read more
Podcasts are now available on Amazon music! If you’re wondering how to submit a podcast to Amazon Music and Audible, this tutorial will tell you everything you need to know about publishing your show on what will undoubtedly be one of the largest podcast directories. We’ll break everything down for Castos users and non-users. Why ... Read more
If you're looking to make your podcast available across Google's networks of products, you've come to the right place. This tutorial will teach you how to submit your podcast to Google Podcasts. Currently, Android devices are still the most widely used type of smartphone in the world. If your show isn’t listed with Google, you’re ... Read more
A key way to grow your podcast is to make it available wherever listeners prefer to consume podcast episodes. That’s why we recommend submitting your show to every podcast directory you can, including Pandora Podcasts. If you've ever wondered how to submit a podcast to Pandora, you're in the right place. According to Pandora’s parent ... Read more
TuneIn and AnyPod have straight-forward podcast submission processes to get your show listed in no time. TuneIn offers free and premium streaming services for Android users to millions of monthly users. Each of these directories are important because they are connected to smart speakers like Alexa. AnyPod was specifically designed to turn "Amazon's voice assistant ... Read more
iHeartRadio added podcasts to its content offerings in September 2018. Their free and subscription based streaming services are used by over 275 million monthly active users. In 2019, the platform revealed a majority of their users stream audio content via Alexa. With voice assistant usage on the rise, submitting a podcast to iHeartRadio gives your ... Read more
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