Last updated on November 20th, 2019
One of the hallmarks of the Castos platform is giving you the option to publish your podcast content wherever you’d like. Specifically, this means you can create new Podcasts and their respective Episodes:
- Directly via your Castos dashboard
- Via your WordPress site with our Seriously Simple Podcasting WordPress plugin integration
Choosing the former, where you manage your podcast content directly from your Castos dashboard is pretty straight forward. There you create new Podcast feeds and publish episodes associated with those feeds.
If you choose the latter, where you will manage your podcast via WordPress with the help of our Seriously Simple Podcasting plugin, then you may be wondering how these two pieces fit together.
Understanding How Podcasts Work
To begin with, it’s important that we understand what a podcast really is, where it comes from, and then we can talk about how the content of a podcast is managed.
We put together a great primer on what your podcast RSS feed is (and why you should care). If you haven’t already head over to our blog and read that article.
The TL:DR is this: Your RSS feed is “The Place” that directories like Apple Podcasts, Stitcher, Spotify, and Google Podcasts go to read information about your podcast as a whole (on the meta-level) and for each individual episode.
Each time you update information in your feed on a meta-level, such as changing the Title or Description, and/or publish a new episode that information is reflected in your RSS feed. Then directories like Apple Podcasts will show that updated meta feed information or latest episode.
If it isn’t in your RSS feed it doesn’t exist in the eyes of directories like Apple Podcasts, Stitcher, and even Spotify.
How Seriously Simple Podcasting Helps
With the Seriously Simple Podcasting plugin in WordPress, we give you the ability to manage your RSS feed via your WordPress site (the same place you manage all the rest of your content, why should your podcast be any different?), create new episodes, and upload files.
If you’ve connected your WordPress site to your Castos hosting account via the API key in your Castos dashboard then all of your podcast information from WordPress will also sync directly to your Castos dashboard.
In this case, your Castos dashboard will be an exact mirror of what’s on your WordPress site. Each time you update your Feed Details, add a new Series (the SSP term for a separate Podcast), or publish a new Episode that information will sync instantly to your Castos dashboard.
Additionally, when you create a new episode in your WordPress site and upload the media file you’ll see the blue progress bar at the top of your screen indicating that the media file is being uploaded directly to your Castos account, and not just to your local WordPress server.
Having a dedicated media hosting platform like this is key to the performance of your WordPress site, and of your podcast. It offloads the heavy work of storing and distributing these big files to your audience and also speeds up your WordPress site at the same time.
Note: While any changes in your podcast from WordPress will sync up directly to your Castos dashboard the reverse is NOT true. We will NEVER push information from Castos to your WordPress site.
So, if you’re using WordPress and Seriously Simple Podcasting to manage your podcast RSS feed and episodes then that is where you should be creating new episodes and making any feed-related changes. These updates will flow directly to your Castos account.
We reinforce this by taking away the option to create a new Podcast or Episode from your Castos dashboard if you’ve elected to manage your podcast from WordPress.
This way there can’t be a situation where you say “I created a new episode in my Castos dashboard but it’s not showing up in WordPress or in Apple Podcasts”. Remember, information syncs automatically from WordPress -> Castos, but never from Castos -> WordPress.
This WordPress based RSS feed (i.e. https://mysite.com/feed/podcast) is the feed URL that you’ll want to submit to directories like Apple Podcasts, Stitcher, and Google Podcasts.
Of course, since your Castos account is always in sync with your WordPress site then you could use the Castos-generated RSS feeds if you’d like. These can be found in the Podcast -> Edit Podcast area of your Castos dashboard.
But the main thing to remember is that when using Castos and Seriously Simple Podcasting your podcast content should always be created in WordPress first, and then it will be synced up to your Castos dashboard.
Why Use WordPress For Your Podcast?
For some of you, this isn’t even a question, of course. You’d manage your podcast in the same place you already manage the rest of your content…in your WordPress site.
Why recreate the proverbial wheel and have yet another place to log into, synchronize your content scheduling across, and have to manage linking between? WordPress is a fantastic content management system, and as such it is a natural fit for running your podcast.
All you need is to extend the native WordPress capabilities to better manage your podcast feed and episodes and then connect a dedicated media hosting platform to it for your podcast, and you’re all set. Thankfully Seriously Simple Podcasting and Castos make this easy as pie.
With Seriously Simple Podcasting you can:
- Manage your podcast RSS feed
- Create new episodes
- Upload your audio and video files directly to Castos right from your WordPress dashboard
- Create multiple, separate, podcasts, each with their own RSS feed
- Customize the look and feel of your podcast to fit perfectly in with the rest of your site
- Easily cross-link between your podcast content and other Pages/Posts on your site
- Build powerful SEO boosting links to YOUR DOMAIN in your podcast content
and the list goes on…
Migrating Your Podcast From Other Platforms
The obvious question for all of you who already have existing podcasts then is “Can I move all of my podcast episodes from my existing 3rd party hosting provider into my WordPress site, and into Castos”?
And the answer is a resounding YES.
The best part is it’s entirely free and is literally just a click of a button away.
Within Seriously Simple Podcasting we’ve built in two different types of import tools. These are designed to cover the most common scenarios around importing your podcast to SSP:
- Importing from an external provider into WordPress
- Importing your existing episodes in WordPress to Castos
The former scenario would be if you were previously hosting on a platform like Soundcloud and wanted to move all of your podcast episodes to your WordPress site.
The latter example above would be if you were already using Seriously Simple Podcasting and WordPress to manage your podcast episodes but weren’t yet using the Castos hosting platform and wanted to move all of those existing Podcast episodes (and feeds) into Castos.
Both of these are entirely automatic and take just a few minutes to complete.
So even if you’re not yet using Seriously Simple Podcasting and Castos you can switch over without any wait, additional cost, or technical heavy lifting. We take care of it all for you.