If you’re like most companies, you struggle keeping your employees engaged. A study by Deloitte University Press found that 87% of organizations cite engagement as one of their top challenges. That explains why 3 out of 4 employees are open to or looking for a new job. Poor engagement usually stems from poor communication. Employees ... Read more
We spend a lot of time trying to learn everything we can about podcasting. We work, breath, and talk podcasting every day. We aren’t too proud to admit that there are lots of online experts and resources we consult to learn new things and make sure our methods are valuable and accurate. Today, we want ... Read more
Podcasting is one of the best marketing options for your brand in this day and age. The human voice can convey a sense of trust and offers your listeners a guarantee that they are being given the best advice from an expert in the industry. One thing that can cause doubt over this is the recording aspect ... Read more
Want to know how to host a podcast? You're in the right place. Every podcaster wants to believe they’re a great host, but it takes a truly wise podcaster to know when those hosting skills need polishing. See, listeners make connections with podcasts almost entirely because of their hosts. After all, it’s not like WTF with ... Read more
Creating a private podcast offers new monetization opportunities for hobbyist and professional podcasters alike. Unlike selling sponsorships or promoting affiliate products, private podcasts generate income by offering listeners new access to you and your ideas. But private podcasts aren't run in a vacuum. Instead, the exclusive episodes are integrated with another tool, platform, or service ... Read more
Looking for the best podcast hosting? Are you wondering which hosting service is right for your show? You’ve come to the right place. Below, we’ve reviewed and compared the best podcast hosting platforms on the market today and offered advice to help you choose the best option to host your show. Action Read to start ... Read more
We've graded your podcast and it's: the Proper Performer It’s early days, but your podcast is performing exactly how most new podcasts get going. Our advice? If you continue to build it, they will come. But finding new subscribers and keeping your current listeners coming back for more is never a bad thing. So we ... Read more
We've graded your podcast and it's: the Fan Favorite We’d say alert the masses of your success but it looks like they’re already listening! Did you know 90% of new podcasts typically see 100 listens per episode through their first 3 years? You have something special. So how do you capitalize on your success? We ... Read more
We've graded your podcast and it's: the Engine That Could Did you know podcast years are like dog years? So that means you’ve been podcasting for over 15 years! These are the awkward teen years, but we’ve survived once before. Getting over the 500 listener hump or landing your first sponsor is no small feat. ... Read more
We've graded your podcast and it's: a Work Horse By our definition, you’re a podcasting veteran. And your listener numbers would agree! The podcast’s concept combined with your unique voice is resonating, so we don’t want suggest any major changes. But keeping the pulse on small tweaks is how you keep your podcast from getting ... Read more
We've graded your podcast and it's a: Smooth Operator You don't have a podcast yet, but you're not stressing. Just by taking our quiz, you've already taken big steps forward in making your idea a reality. There have been some bumps in the road of getting started. But overall, you're podcast is sailing to your ... Read more
Part of the Castos mission is to educate and inspire fellow podcasters. With a whole community of hosts figuring it out and thriving, we launched our new Creator Spotlight series. Our goal is to feature Castos customers and their podcasts–from how they got started, what their recording setups look like, and highlighting the unique skills ... Read more
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