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Your Product Is Now a Wrapper Around Go-To-Market | Hiten Shah
October 13, 2026 · 00:50:48
Rogue Startups
Rogue Startups
Your Product Is Now a Wrapper Around Go-To-Market | Hiten Shah
1x00:00 / 00:50:48
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Show Notes
Hiten Shah has built Crazy Egg, KISSmetrics, and a long list of products, and right now he’s shipping a new batch of AI tools while stepping back into Crazy Egg after nearly 20 years. In this conversation we get into what’s actually real in AI right now versus what’s hype.
We start with Noats, Hiten’s local-first meeting recorder, and why “the tech wasn’t there” a year ago. That leads into local models: how much hardware you really need, and why even the frontier labs don’t fully know what a model will be good at until it’s done.
Chapters
(00:00:00) Notes app and local model parity with Granola
(00:02:08) Local models, product motion, and go-to-market teaser
(00:04:08) RAM requirements and practical limits of local compute
Episode Transcript
[00:00:00] Speaker A: I want to start by talking about notes. So kind of granola replacement local recording for calls.
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roguestartups.com
Rogue Startups
Rogue Startups
On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized ...more
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Your Product Is Now a Wrapper Around Go-To-Market | Hiten Shah
October 13, 2026 · 00:50:48
RS
Rogue Startups
Your Product Is Now a Wrapper Around Go-To-Market | Hiten Shah
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Your Product Is Now a Wrapper Around Go-To-Market | Hiten Shah
RS00:50:48
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Castos and the Seriously Simple Podcast plugin have made podcasting so much easier for me and our team. We used to have to manage multiple websites and hosting to get the best performance for The Wellness Mama Podcast - but since switching to Castos, everything is managed on the backend of our website which saves so much time and limits potential mistakes.
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When I was about to start podcasting, I quickly realised that hosting my episodes on my website is simply not a good idea. I found Castos fairly quickly and chose it instantly. It's affordable, easy to use, and doesn't give me any headache.
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