iTunes Podcast Category List

iTunes is the engine that powers most of the podcasting world, and within that lies numerous categories that your show can be classified under.  Each show can qualify under 3 separate categories, and will be ranked separately in each.

The best practice is to assign your show to 3 separate Parent categories, and within each of those a unique Child category.  This gives your show the widest possible reach and allows more potential listeners to find your podcast.

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Below is a current list of iTunes Podcast Categories:

  • Arts:
    • Design
    • Fashion & Beauty
    • Food
    • Literature
    • Performing Arts
    • Visual Arts
  • Business:
    • Business News
    • Careers
    • Investing
    • Management & Marketing
    • Shopping
  • Comedy
  • Education:
    • Educational Technology
    • Higher Education
    • K-12
    • Language Courses
    • Training
  • Games & Hobbies:
    • Automotive
    • Aviation
    • Hobbies
    • Other Games
    • Video Games
  • Government & Organizations:
    • Local
    • National
    • Non-Profit
    • Regional –
  • Health:
    • Alternative Health
    • Fitness & Nutrition
    • Self-Help
    • Sexuality
    • Kids & Family
  • Music:
  • News & Politics:
    • Religion & Spirituality:
      • Buddhism
      • Christianity
      • Hinduism
      • Islam
      • Judaism
      • Other
      • Spirituality
  • Science & Medicine:
    • Medicine
    • Natural Sciences
    • Social Sciences
  • Society & Culture:
    • History
    • Personal Journals
    • Philosophy
    • Places & Travel
  • Sports & Recreation:
    • Amateur
    • College & High School
    • Outdoor
    • Professional
    • TV & Film
  • Technology:
    • Gadgets
    • Podcasting
    • Software How-To
    • Tech News

Regardless of the iTunes Podcast Category that you select, it’s important to ensure that your downloads, rankings, and reviews are all optimized for the intrinsic SEO that exists within iTunes.  Other podcasting directories like Stitcher have similar categories, but will differ slightly.

Just starting your new podcast?  Click Here to get your Free podcasting video course that walks you step-by-step through the entire process. This is the fast track to a great podcast.