Audience
Join audio producer Stuart Barefoot as he goes behind the scenes of all different kinds of podcasts to uncover their creative process.
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How To Pitch, Book, And Be The Perfect Podcast Guest
Pitching, booking, and being the perfect podcast guest takes persistence and practice. Appearing on different shows is a tried and true method to growing a following, but there's a lot that goes into the process. This week on Audience, we sat down with Kai Davis who is an expert on how to get the most ... Read more
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What Is A Podcast Consultant With Mathew Passy
Putting out the best podcast possible is the goal of every host. It typically starts with refining a show's content and structure. But honing in on the mistakes and finalizing a game plan is where a podcast consultant comes in. To help figure out the right path forward, it may be worth turning to a ... Read more
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Podcasting As Content Marketing With Ben Sailer From CoSchedule
Content marketing has long been a primary way for brands to increase their website traffic and customer bases. And one of the best in the game is CoSchedule. This software as a service (SaaS) tool allows marketers to organize, execute, and analyze every promotional campaign to get more done. To introduce CoSchedule to potential users, ... Read more
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Jack Rhysider Talks Podcast Promotion & Darknet Diaries
In this episode of Audience, I sit down with Jack Rhysider from the Darknet Diaries podcast and dig into his journey promoting his podcast. With +200K listeners and counting, Jack is not only the host of an insanely popular podcast but he also talks transparently about how he grew a following using strategies any podcaster ... Read more
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Early Results And Growth Strategy Looking Ahead
Audience was born to be an unfiltered, raw look at one brand's quest to test the most popular podcast growth strategies. To stay true to our word, we're looking back at our results to date and detailing what lies ahead. In the 10th episode, Early Results And Our Growth Strategy Looking Ahead, we're diving into ... Read more
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The 4 Best Paid Acquisition Channels To Grow Your Listenership
In this episode of Audience we talk through the 4 most common advertising platforms you can use to grow your podcast. While the quality of your content is, and likely will always be, King if you have the budget to amplify that already-awesome content with advertising it can be a really effective way to accelerate ... Read more
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8 Tips To Podcast More Efficiently
When it comes to creating great content everything starts with consistency. You've got to be able to publish episodes on schedule, week after week. And a big part of that is having a system to allow you to create those episodes easily over time, with spending just the minimum amount of time necessary, so you ... Read more
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Effective Podcast Promotion Strategies
In this our 6th episode of the Audience podcast we dive into the tactics you can use to broaden your listenership through better promoting your podcast. Promoting your podcast comes down to finding new ways to reach prospective listeners outside of your existing audience circle. Effective podcast promotion starts with knowing your ideal listener and ... Read more
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Becoming A Content Leader with Srini Rao
Being a content leader (as opposed to a follower and copying what everyone else is doing) is scary, especially for first-time podcasters. In Audience's episode 5, we're taking a closer look at podcast content tips. But this "Blue Ocean" of content for your listeners creates an opportunity for you to explore what you really want ... Read more
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Launch Day
In this episode of Audience, we cover the results of our launch day, talk about how we approached launching the podcast, and what some of the early analytics around the launch day episodes are. From here the fun (and hard) part starts, where we will begin growing the listenership of this podcast. A modest beginning ... Read more
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Crafting The Narrative
In this episode, we talk through what makes up a good story for your podcast, and why it's an essential step in creating engaging and shareworthy content. These days creating the same content as the rest of the shows in your niche just isn't good enough. We all need to be publishing 10x content that ... Read more
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Podcast Setup And Gear
Everyone's favorite topic, and an important one here at the beginning of your podcasting journey is a podcast's setup. If you're new to recording high quality audio then sit down for a crash course in podcast setups. After this episode, you'll be able to record the kind of sound that your audience will love listening ... Read more