Growing your podcast through word of mouth

Last updated on August 12th, 2021

Audience
Audience
Growing your podcast through word of mouth
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Matt is back from vacation. On this episode of the Audience podcast, he tackles the subject of growing an audience in the most tactful way possible. Matt offers tips and advice based on statistics, his own expertise on podcasting, and through the lens of his unique perspective from being in the industry for so long. Even after the biggest year in podcasting, the classic word-of-mouth marketing techniques are still best. Listen in to find out how to utilize it best in 2021, for your podcast.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

  • Word of mouth is still best
  • Places to find podcasts:
  • Give people a reason to listen to the show
  • How to tactfully and effectively ask people to share your show
  • The importance of and how to build a community
  • How to build an email list
  • Are QR codes the key?
  • How to use YouTube to your advantage

Resources/Links:

Podcast Index: https://podcastindex.org/ 

Podchaser: https://www.podchaser.com/ 

Tom Webster’s Keynote: http://www.insideradio.com/podcastnewsdaily/to-be-discovered-edison-s-tom-webster-says-podcasters-need-to-reach-into-new-places/article\_c8b7e27a-f60c-11eb-8ed0-7fab7c703dd4.html  

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: http://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

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