Author
Dennis Hammer is a content strategist at Castos with 8+ years in digital media. He's worked with 200+ podcasters on content strategy and has produced training materials used by 50,000+ creators. His work has been cited by Podnews, Forbes, TechCrunch, and hundreds of other podcasting, YouTube, and marketing publications.
Within the last few years, the genre of true crime has exploded in popularity. In the wake of legendary podcasts such as Criminal, S-Town and Serial, true crime junkies have been flooding out of the woodwork. Due to their gripping stories and execution of research (no pun intended), these are some of the most consumed ... Read more
Podcasts are now available on Amazon music! If you’re wondering how to submit a podcast to Amazon Music and Audible, this tutorial will tell you everything you need to know about publishing your show on what will undoubtedly be one of the largest podcast directories. We’ll break everything down for Castos users and non-users. Why ... Read more
If you're looking to make your podcast available across Google's networks of products, you've come to the right place. This tutorial will teach you how to submit your podcast to Google Podcasts. Currently, Android devices are still the most widely used type of smartphone in the world. If your show isn’t listed with Google, you’re ... Read more
As the owner or manager of a business, you know the importance of giving your team all the resources they need to be successful. Better tools in the hands of good people means better efficiency and effectiveness. This is especially true for your sales team. They need a toolbox of resources to convert leads, make ... Read more
Like many organizations, you probably have clear policies and procedures for communicating with vendors, partners, applicants, and customers. But do you have the same guidelines for communicating with your own team? Do you have an internal communications plan? What Are Internal Communications? Internal communications is an interdisciplinary process of promoting effective communications within an organization. ... Read more
If you’re like most companies, you struggle keeping your employees engaged. A study by Deloitte University Press found that 87% of organizations cite engagement as one of their top challenges. That explains why 3 out of 4 employees are open to or looking for a new job. Poor engagement usually stems from poor communication. Employees ... Read more
We spend a lot of time trying to learn everything we can about podcasting. We work, breath, and talk podcasting every day. We aren’t too proud to admit that there are lots of online experts and resources we consult to learn new things and make sure our methods are valuable and accurate. Today, we want ... Read more
Not a fan of editing your show? You aren't alone. A LOT of podcasters prefer to outsource this part of their content to one of the best podcast editing services. Let someone else add your music and bumpers, adjust your levels, and remove that unavoidable sneeze. The right podcast editing service could be a big ... Read more
Aside from your podcast artwork and your show’s name, potential listeners use your podcast description or podcast summary to decide whether they’ll listen to your show. This makes it a critical element that you absolutely must get right if you want to promote your podcast. If your description is bad – or missing entirely – ... Read more
We all want to be a little healthier and happier. But that won't happen on its own. You can't create a healthier body and mind, or grow as a person, without the right information and resources. That's why we've put together this list of the best health and wellness podcasts. The following shows are hosted ... Read more
Stories play a powerful role in our culture. They don’t just entertain and inform us. They are tools to create connections between people. So it’s no surprise that people love storytelling podcasts. A storytelling podcast is any show where episodes are structured as narratives. Each episode could be its own complete narrative, but in some ... Read more
“Should I get a USB microphone or an XLR microphone?” We hear that question all the time from veteran and amateur podcasters alike. They each have positives and negatives, so there’s never a clear winner. If you’re a new podcaster, you’re probably looking for a microphone that’s affordable (because you aren’t ready to invest a ... Read more
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