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Podcast Distribution

Direct Show Submission To Apple Podcasts

When it’s time to launch your podcast, one of the first things you think about is how to get your podcast live in directories like Apple Podcasts.  Apple Podcasts is where mass adoption of podcasting all started, originally dating back to June 2005.   And sometimes, understanding what an RSS feed is, logging into Apple Podcasts ... Read more

Craig Hewitt
Craig Hewitt · · 5 min read
Podcast Equipment

Hollyland Lark M2 Review: A Compact Wireless Solution for Podcasters

For content creators looking to upgrade their audio setup without breaking the bank, the Hollyland Lark M2 wireless lavalier microphone system presents an intriguing option. At $160, this compact wireless microphone system promises professional-grade audio in a package smaller than a pair of AirPods. But does it deliver on these promises? After extensive testing and ... Read more

Craig Hewitt
Craig Hewitt · · 8 min read
How to Start a Video Podcast
Content Creation

How to Start a Video Podcast

Ready to start a video podcast? This guide will show you all the important steps you should follow to add a video component to your show and expose your content to a much wider audience. Don't worry, it's not that difficult! You are already doing most of the work. With a few small additions to ... Read more

Dennis Hammer
Dennis Hammer · · 8 min read
Podcast Promotion

6 Ways To Turbocharge Your Podcast Growth With LinkedIn Ads

Ever feel like your B2B podcast is the best-kept secret in your industry? You’re not alone. But we've got you covered – with LinkedIn Ads. Your content is well-researched and informative. You’re a natural behind the microphone (and on camera). You're doing video, and on YouTube your thumbnails are on point. So why are your ... Read more

Matt Hayman
Matt Hayman · · 7 min read
podcast listener donations
Podcast Monetization

How to Encourage Podcast Listener Donations

Podcast listener donations are one of the simplest and most effective ways to make money from your podcast. It’s an easy system to set up and doesn’t require a long-term commitment for you or the donor. You don't have to force or beg your listeners to donate. many of them want to support your show, ... Read more

Dennis Hammer
Dennis Hammer · · 7 min read
Podcast Promotion

Apple Podcasts, In Any Browser

Last week, Apple announced that all Apple Podcasts content would be available directly on your browser. That's great news for all of us content creators because instead of having to use (and link out to) the Apple Podcasts app, we can utilize the full functionality of Apple Podcasts directly in Chrome, Safari, Edge, or whatever ... Read more

Craig Hewitt
Craig Hewitt · · 3 min read
Development

Starter Studio: A Webflow Template For Your Podcast Website

Every podcast needs a great-looking website. Whether you're using it to grow your podcast subscriber base, increase your YouTube channel followers, or connect with your listeners, your podcast website is your home base online. And while Castos offers built-in podcast websites for free with every show we host, sometimes customers want a bit of extra ... Read more

Craig Hewitt
Craig Hewitt · · 4 min read
narrative podcasting
Content Creation

How Narrative Shows Work Best for Branded Podcasts

Not enough brands like to talk about why they care. Why does the CEO run this company? Why did they found this company rather than any other company? What makes this one special? – Sam Datta-Paulin, Executive Producer Producer at Lower Street Brand messaging and polished marketing can only take a brand so far in ... Read more

Harry Morton
Harry Morton · · 11 min read