Audience
Join audio producer Stuart Barefoot as he goes behind the scenes of all different kinds of podcasts to uncover their creative process.
-
Drive more podcast traffic through livestreaming with Ross Brand
Today on Audience, Matt is talking with live-streaming expert Ross Brand. Ross is a former radio personality, reporter and also a show host. With his deep love for broadcasting in mind, he created the @livestreamuni Twitter account before finally created the website: LivestreamUniverse.com. Through this platform he’s able to highlight brands that produce high quality ... Read more
-
Evolving as podcasting grows with Chris Coyier of Shoptalk Show
Today on Audience, Craig talks with Chris Coyier of the Shoptalk Show, which has produced over four hundred episodes. Craig talks to Chris about what it’s like being an online creator (podcaster, blogger, software and web designer, etc.). Chris talks about the lessons he has learned and what it’s like to have a weekly podcast ... Read more
-
The ROI of a Podcast with Brendan Hufford
In this episode, Matt is talking to Brendan Hufford about ROI and marketing. He also goes over his background in teaching and marketing and how that led to his SEO course titled, “SEO for the Rest of Us.” Today Brendan brings his high energy, enthusiasm, and expertise about SEO, his YouTube channel, and marketing for ... Read more
-
Award-winning podcast producer Eric Johnson
Today Matt is talking with Eric Johnson from Bumblecast.FM. From winning the 2019 Podcast of the Year award to helping make original podcasts, Eric is a well-known and prominent podcast editor in the industry. His newest venture is Bumblecast.FM which is a business in the business of helping you with your podcast. They can either ... Read more
-
How podcasting helped Kim Doyal build an eCommerce business
Today Matt talks with Kim Doyal (from Content Creators Planner and the Kim Doyal Show) about focusing on quality content and putting your energy where it is most needed instead of spreading yourself out too thin. They also touch on the podcasting and marketing aspects that Kim loves to do and why those things are ... Read more
-
The Truth About Success As A Content Creator
On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor. Ben is a marketing expert that has developed several successful online ventures in the past few years, one of which is Elementor, the most popular website builder for WordPress. Both Elementor and Castos help enable creators to make ... Read more
-
5 Podcast Videos Worth Your Time
On today’s episode, I’m talking about five videos on the Castos YouTube page, which will help streamline the podcasting process. It doesn’t matter if you’re a podcasting veteran or if you’re new to the podcasting world, there’s information in there for everyone. I hope you find these five videos helpful. If you have any questions ... Read more
-
Looking back on a failed podcast
In this episode Matt and Craig look back at the first iteration of Castos' podcast. Questions that we (and you if you've ever 'podfaded') are asking ourselves are: Why did the podcast not stick the first time? What are we doing differently this time around? The new Audience podcast is resonating with our listeners a ... Read more
-
Run a Successful Podcast With 200 Listeners
After listening to a recent episode from Tim Ferriss with Seth Godin, we've been inspired. We're often asked two questions at Castos. The first is, "how can I make my podcast better?" and a close second is, "how can I increase my episode downloads?" On the surface, they're valid questions. But once you ask yourself ... Read more
-
Why the Story Matters with Steve Pratt from Pacific Content
Have you heard of Bring Back Bronco or Choiceology? They're two top podcasts in their categories, telling interesting stories about rebooting a nostalgic car model and the science behind decision making. But, did you know that these shows are backed by Ford and Charles Schwab? If you didn't immediately realize these examples were actually branded ... Read more
-
How to Figure Out What Content to Record
After coming up with a name, designing the cover art, and finally sitting behind the mic, you're probably thinking about what the heck you're going to talk about. Filling out a week, month, or seasons worth of content is important. But what will make your life easier is planning, strategizing, and organizing everything ahead of ... Read more
-
Jennifer Bourn on Why You Can't Post & Ghost
This week on Audience, we're giving ourselves a hard look in the mirror after chatting with Jennifer Bourn. She's a business builder, helping clients grow their brands and attract new opportunities with concrete tools and tweaks. She kicked off the interview asking an important question, "Let's face it, most of us know we need to ... Read more