Author
Craig Hewitt is the founder and CEO of Castos, a podcast hosting platform serving 40,000+ brands. He's produced over 500 podcast episodes, helped launch 10,000+ shows, and has been in the podcasting industry since 2015. Craig has been featured in tech, startup, and podcasting publications like Startups For The Rest Of Us, PodNews, Mixergy, and dozens of other popular podcasts and YouTube channels. He also has spoken and sponsored Podcast Movement, the premier conference for podcasters. He is a supporter of PodcastIndex and the Podcasting 2.0 tag set.
Distribution is the name of the game when it comes to any kind of content, and podcasting is no different. We all want easy, and ideally automated, ways to share our content everywhere our audience is already hanging out. To help with this, we've built beautiful, responsive players and Playlist Players to allow you to ... Read more
Most coaches and consultants believe they need to be everywhere online, posting daily on social media, writing weekly blogs, and constantly networking, just to build authority and attract clients. But this scattered approach creates a serious problem: your expertise gets diluted across crowded platforms where prospects scroll past without truly understanding what makes you different. ... Read more
Running a successful podcast while managing multiple subscriber platforms can feel like juggling flaming torches. If you're using Ghost for your website and newsletter management but hosting your podcast on Castos, you've probably found yourself manually transferring subscriber information between platforms...a time-consuming process that's prone to errors. What if you could automate this entirely? Today's ... Read more
Hybrid Podcasting sits in that sweet spot between public and private content, offering a "freemium" model similar to what you see with platforms like Substack. You provide your regular public content while offering exclusive Subscriber Benefits to your most engaged fans, creating deeper, more profitable connections with your audience. We look at Hybrid Podcasting as ... Read more
We're thrilled to announce that all Castos customers can now offer exclusive Subscriber Benefits to listeners directly through Apple Podcasts Subscriptions. In this guide, we'll show you how to get started with this exciting monetization opportunity that works alongside Castos' other revenue-generating features like Dynamic Ad Insertion and Castos Commerce. First, A New Type Of ... Read more
Today, we're thrilled to announce a huge addition to the Castos platform: One-Click Podcast Distribution. With this, Castos becomes the first and only podcast hosting provider to offer true one-click submission to all eight major podcast directories: All automatically, literally just a click of a button. Whether you're launching your very first podcast or adding ... Read more
Podcasting is so great because it allows us to share long-form storytelling-type content with our audience. And it is this long-form engagement and "intimacy" that our listeners love about following along with our journey. But along with this, sometimes we want to give listeners an idea of what's ahead and what they can expect in ... Read more
When it’s time to launch your podcast, one of the first things you think about is how to get your podcast live in directories like Apple Podcasts. Apple Podcasts is where mass adoption of podcasting all started, originally dating back to June 2005. And sometimes, understanding what an RSS feed is, logging into Apple Podcasts ... Read more
For content creators looking to upgrade their audio setup without breaking the bank, the Hollyland Lark M2 wireless lavalier microphone system presents an intriguing option. At $160, this compact wireless microphone system promises professional-grade audio in a package smaller than a pair of AirPods. But does it deliver on these promises? After extensive testing and ... Read more
Last week, Apple announced that all Apple Podcasts content would be available directly on your browser. That's great news for all of us content creators because instead of having to use (and link out to) the Apple Podcasts app, we can utilize the full functionality of Apple Podcasts directly in Chrome, Safari, Edge, or whatever ... Read more
Every podcast needs a great-looking website. Whether you're using it to grow your podcast subscriber base, increase your YouTube channel followers, or connect with your listeners, your podcast website is your home base online. And while Castos offers built-in podcast websites for free with every show we host, sometimes customers want a bit of extra ... Read more
One of the best things about podcasting is how efficient it is in creating several different usable forms of content in a very short amount of time. In one 60 minute recording session you can create a week’s worth of podcast, YouTube, blog post, and social media assets. But previously, you had to duct tape ... Read more
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