Author
Craig Hewitt is the founder and CEO of Castos, a podcast hosting platform serving 40,000+ brands. He's produced over 500 podcast episodes, helped launch 10,000+ shows, and has been in the podcasting industry since 2015. Craig has been featured in tech, startup, and podcasting publications like Startups For The Rest Of Us, PodNews, Mixergy, and dozens of other popular podcasts and YouTube channels. He also has spoken and sponsored Podcast Movement, the premier conference for podcasters. He is a supporter of PodcastIndex and the Podcasting 2.0 tag set.
In this article, we will explore the benefits email marketing and offer some email marketing examples to drive podcast audience engagement.
Podcast sponsorships are a powerful monetization strategy, capable of turning your hobby into a full-time career. But until you’re racking in thousands of views per episode, it’s unlikely that you’re going to have heaps of sponsorship requests coming your way. Not to worry. A podcast sponsorship proposal enables you to secure those deals yourself. But ... Read more
Podcasts are an excellent way for brands and marketers to connect with their target audiences. By creating and distributing engaging and informative podcasts, brands and marketers can build trust and credibility with their audiences and ultimately drive sales and grow their businesses. Podcasts offer the flexibility and convenience that podcasts and other forms of media ... Read more
Considering the Blue Yeti microphone? In this Blue Yeti review, we tell you everything you need to know about this popular podcast mic.
It's something every podcast has, and in a lot of cases is the very first impression you can make on potential new subscribers: your podcast cover image. But unless you're a designer or want to hire one (which can be expensive and time-consuming) creating podcast cover art can be difficult for new podcasters. We know ... Read more
Whether you’re a veteran podcaster or are just getting started, you’ll definitely want to give some thought to the visual components that go into your podcast! Visual branding is as important as audio branding in your podcast. Branding goes a long way, especially when you’re trying to make a lasting first impression on a potential ... Read more
History is an essential way for us to understand ourselves and the world around us. As they say, "History is the best teacher there is". If you're looking for a podcast that can help with this or if you're looking to start your own and need inspiration, then look no further than our list of ... Read more
YouTube recently announced its release of YouTube Podcasts, which is Google's 4th attempt to really break into the podcasting space in a meaningful way. For a company devoted to organizing the world's knowledge, it is surprising to many of us in the content marketing field that Google has struggled so much with getting a podcasting ... Read more
If you had to ask us what one common thread we see across every single one of the most successful shows across the Castos platform it would be Community. Podcasts do not live in a bubble, they are an avenue for connecting people and deepening relationships. And there is no better way to do this ... Read more
One universal truth of all podcasting is that great sound is a must. Without it, those listeners you've worked so hard to earn will quickly abandon your show in favor of another one with better-sounding audio. And while many of us focus on the best podcasting microphone for our shows an equally important piece of podcasting gear is a pop filter.
Over the last few months, our team has been hard at work delivering new updates to your favorite podcast hosting platform. After launching our Stripe integration to help our podcasters sell subscription podcasts, we started making changes to the overall design of our dashboards. As we build out the future of podcast subscriptions, it’s important ... Read more
Starting a YouTube channel has never been easier, or more competitive. With over two billion monthly users watching a billion hours of video daily, YouTube remains the second-largest search engine after Google. That means opportunity still exists for creators who bring value, clarity, and consistency. But here’s the reality: there are now over 160 million ... Read more
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