Author
Craig Hewitt is the founder and CEO of Castos, a podcast hosting platform serving 40,000+ brands. He's produced over 500 podcast episodes, helped launch 10,000+ shows, and has been in the podcasting industry since 2015. Craig has been featured in tech, startup, and podcasting publications like Startups For The Rest Of Us, PodNews, Mixergy, and dozens of other popular podcasts and YouTube channels. He also has spoken and sponsored Podcast Movement, the premier conference for podcasters. He is a supporter of PodcastIndex and the Podcasting 2.0 tag set.
Whether you’re a veteran podcaster or are just getting started, you’ll definitely want to give some thought to the visual components that go into your podcast! Visual branding is as important as audio branding in your podcast. Branding goes a long way, especially when you’re trying to make a lasting first impression on a potential ... Read more
History is an essential way for us to understand ourselves and the world around us. As they say, "History is the best teacher there is". If you're looking for a podcast that can help with this or if you're looking to start your own and need inspiration, then look no further than our list of ... Read more
YouTube recently announced its release of YouTube Podcasts, which is Google's 4th attempt to really break into the podcasting space in a meaningful way. For a company devoted to organizing the world's knowledge, it is surprising to many of us in the content marketing field that Google has struggled so much with getting a podcasting ... Read more
If you had to ask us what one common thread we see across every single one of the most successful shows across the Castos platform it would be Community. Podcasts do not live in a bubble, they are an avenue for connecting people and deepening relationships. And there is no better way to do this ... Read more
One universal truth of all podcasting is that great sound is a must. Without it, those listeners you've worked so hard to earn will quickly abandon your show in favor of another one with better-sounding audio. And while many of us focus on the best podcasting microphone for our shows an equally important piece of podcasting gear is a pop filter.
Over the last few months, our team has been hard at work delivering new updates to your favorite podcast hosting platform. After launching our Stripe integration to help our podcasters sell subscription podcasts, we started making changes to the overall design of our dashboards. As we build out the future of podcast subscriptions, it’s important ... Read more
Starting a YouTube channel has never been easier, or more competitive. With over two billion monthly users watching a billion hours of video daily, YouTube remains the second-largest search engine after Google. That means opportunity still exists for creators who bring value, clarity, and consistency. But here’s the reality: there are now over 160 million ... Read more
It’s no surprise that YouTube quietly edged out Spotify to become the largest podcast consumption platform in the US. At least for now. Lots of podcasters struggle with discoverability and with YouTube as the world’s second largest search engine, why wouldn’t you want to have your audio sent to that platform? With Facebook shutting down ... Read more
For online course creators, one of the best ways to market your business and scale your audience is to provide unique value adds that attract new students and keep current students engaged. Today, we're excited to announce that Castos' Podcasting Plugin for WordPress, Seriously Simple Podcasting, now integrates directly with LifterLMS, the industry-leading course software ... Read more
When we talk to podcasters (both newcomers and veterans of this medium) the conversation always comes back to 2 things: How can I grow my audience? and How can I make a living as a podcaster? Growing your audience is a really broad topic that has a bunch of different factors and variables. The short ... Read more
Here at Castos, we're passionate about giving creators the ability to make a living from their craft and do it in a way that they control. Private podcasting and paid subscriptions are powerful means of achieving this goal for many podcasters. While the allure of paid podcast subscriptions in platforms like Apple Podcasts and Spotify ... Read more
Every podcast needs a great looking home base for their show. A place that you can guide listeners back to so they can learn more about you, your brand, and continue to engage with you from your podcast. And this website should NOT be your social media platform of choice, Spotify, or Apple Podcasts. It ... Read more
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