Author
Craig Hewitt is the founder and CEO of Castos, a podcast hosting platform serving 40,000+ brands. He's produced over 500 podcast episodes, helped launch 10,000+ shows, and has been in the podcasting industry since 2015. Craig has been featured in tech, startup, and podcasting publications like Startups For The Rest Of Us, PodNews, Mixergy, and dozens of other popular podcasts and YouTube channels. He also has spoken and sponsored Podcast Movement, the premier conference for podcasters. He is a supporter of PodcastIndex and the Podcasting 2.0 tag set.
In this article, we lay out the step-by-step process of converting your podcast episodes into SEO-optimized blog posts using an AI writer.
If you are looking to reach new listeners, Twitter can be a game-changer. In this guide, you’ll find six tips to promote a podcast on Twitter.
It's no surprise that the way some of the fastest-growing brands have grown is via social media. Whether that means Twitter, Instagram, or more recent additions to the social media landscape like Tiktok or Mastodon, having a presence on social media for your show is a must. And today, more than ever, with multi-billion dollar ... Read more
In this article, we walk you through the basics of figuring out your podcast budget. Our tips will help you set a budget that works for you.
In this short guide, we cover several video marketing tactics and strategies you can use to help grow your podcast in 2023.
In this article, we will explore the basics of AI text generators and discuss some of the key benefits and limitations of these tools.
Learn the 10 biggest mistakes to avoid to ensure you’re approaching this powerful medium like a pro while eliminating rookie errors.
In this article, we will explore the benefits email marketing and offer some email marketing examples to drive podcast audience engagement.
Podcast sponsorships are a powerful monetization strategy, capable of turning your hobby into a full-time career. But until you’re racking in thousands of views per episode, it’s unlikely that you’re going to have heaps of sponsorship requests coming your way. Not to worry. A podcast sponsorship proposal enables you to secure those deals yourself. But ... Read more
Podcasts are an excellent way for brands and marketers to connect with their target audiences. By creating and distributing engaging and informative podcasts, brands and marketers can build trust and credibility with their audiences and ultimately drive sales and grow their businesses. Podcasts offer the flexibility and convenience that podcasts and other forms of media ... Read more
Considering the Blue Yeti microphone? In this Blue Yeti review, we tell you everything you need to know about this popular podcast mic.
It's something every podcast has, and in a lot of cases is the very first impression you can make on potential new subscribers: your podcast cover image. But unless you're a designer or want to hire one (which can be expensive and time-consuming) creating podcast cover art can be difficult for new podcasters. We know ... Read more
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