Today we released a much-anticipated update to our analytics platform that will result in clearer, more robust, and more flexible data for your podcasts. But before we dig into the details of the updates, a bit of background about how analytics work in the podcasting space. Generally, there are two approaches that podcast platforms like ... Read more
We're going over some step-by-step instructions on how to find your RSS feed and submit your podcast to Apple Podcasts. We’ll also help you troubleshoot some common submission errors. If you’re ready to launch your podcast, one of the first tasks on your to-do list is to submit your podcast to Apple Podcasts (formerly iTunes). ... Read more
Welcome to Castos Office Hours, our weekly webinar focused on answering your most pressing podcasting questions live. Everything from gear, launch plans, audience growth, to Castos feature updates, we're covering it all! We kicked off the series with a brief presentation about the standard set ups and recording softwares you need to capture polished audio ... Read more
Podcast intros and outros give your episodes polish and personality. They raise the production value of your show and help you compete with the other 750,000 podcasts. What are podcast intros and outros? Want to know how to end a podcast? Frankly, you have a lot of flexibility here. Your intros and outros can be ... Read more
Are you looking to beef up your podcast cover art? Wondering how to create a memorable artwork or a logo for your show? FACT: Podcast cover art is the first experience potential listeners have with your show as they browse on Apple Podcasts, Google Podcasts, Spotify, or their favorite podcast app. They’ll use your artwork ... Read more
Before you can create content, it’s a good idea to know who you’re creating that content for. Defining your ideal podcast listener will give you the best shot at creating content that connects with an audience. Before you get started, we recommend downloading our streamlined Listener Avatar worksheet to put your thoughts down on paper. ... Read more
When you’re getting ready to publish your podcast episodes, you’ll first want to add ID3 tags to your MP3 files. ID3 tags are a form of metadata, which is a form of SEO that will help your audience find you and find out more about you. These tags tell your audience things like the title ... Read more
Sitting down to record your podcast for the first time can be a daunting task. For a detailed look at how to record a podcast, we gathered everything you need to capture your first episode. From planning out what you'll talk about to making sure you record high-quality sound, this guide is what you need ... Read more
A podcast website is a critical part of your brand. Every successful show has one. If you want your audience to take you seriously, you’ll need one as well. Fortunately, you don’t need a developer or a big budget to create your own podcast website. In this article, we’ll explain why you need your own ... Read more
Recording great audio takes some practice, but you can skip a lot of the trial-and-error with these podcast recording tips. No amount of editing will make terrible source audio sound great so practice these to-the-point strategies to capture clean podcast recordings from the start. Why do you need these podcast tips? Because better a better recording ... Read more
Many podcasters don’t consider podcast show notes as an important part of publishing new episodes. It’s easy to see why–podcasts are meant to be consumed audibly so are there any benefits of spending time creating written content? As we publish new episodes of Audience, we’re increasingly seeing why writing show notes is an important part ... Read more
In this guide, we’ll explain why email marketing is important and everything you need to know about podcast email marketing.
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